person ballot

This table includes probability scores that can be used to predict which people are most likely request a vote-by-mail ballot, return their vote-by-mail ballot, take more than two weeks to return their ballot, and have their ballot accepted. Currently, all scores reference the November 8, 2022 general election.
Schema
Field
Description
targetsmart voterbase id
TargetSmart's unique indicator for a person record.
ballot request score
A probability (on a scale of 0.0 to 1.0) that this person will request a vote-by-mail ballot.
ballot return score
A probability (on a scale of 0.0 to 1.0) that this person would return a vote-by-mail ballot if they received one in the mail.
ballot return late score
A probability (on a scale of 0.0 to 1.0) that this person would return a ballot more than 14 days after receiving it in the mail
ballot acceptance score
A probability (on a scale of 0.0 to 1.0) that this person's returned vote-by-mail ballot would be accepted. (This score is useful for identifying voters who might need more support completing their ballot correctly.)
Example entry
[
  {
    "targetsmart_voterbase_id": "SC-4912560",
    "ballot_request_score": "0.712",
    "ballot_return_score": "0.859",
    "ballot_return_late_score": "0.039",
    "ballot_acceptance_score": "0.999"
  }
]

Scores

person campaign

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